Nikon Product Announcements

  • When does Nikon announce significant new DSLRs? Typically February, March, and July-September (25 of of 34 announcements in past twelve years).
  • When does Nikon announce significant new lenses? Same answer: February, March, July-September (51 of 68 announcements in past twelve years).
  • How many DSLRs does Nikon typically introduce a year? The average is 3, with a range from 1 to 5 over the past 12 years. 
  • How many lenses does Nikon typically introduce a year? The average is 5, with a range from 2 to 9 over the past twelve years. 

Thom's predictive DSLR history (updated January 2016):

bythom fx predictions
bythom nikon dx dslr

Note that Nikon is shifting priorities and time schedules a bit in recent times. DX cameras have drifted off quick update schedules to slower ones. FX cameras have been a bit unpredictable (other than the pro bodies, though even there we lost the expected the D4x). 

The individual announcements year by year:


text and images © 2017 Thom Hogan
portions Copyright 1999-2016 Thom Hogan-- All Rights Reserved
Follow us on Twitter: @bythom, hashtags #bythom, #dslrbodies